Professional Marketer at Borderless Technologies Limited

Borderless Technologies Limited (B-Tech) is a company headquartered in Lagos, Nigeria. With competences in providing tailor-made, industry targeted solutions with a focus on the African market. B-Tech also operates the Travoola brand, among other services, which allows consumers use their smartphones to request a trip.

Job Title: Professional Marketer


  • We are an IT company in search of an experienced Marketing Officer for a solution that services the transporting industry.
  • He/she is to plan and execute marketing activities and campaigns; from brand awareness to product promotion and sales.
  • The goal is to reach out to the market and cultivate the customer's interest in our products and services; then translate this to observable growth in sales ensuring that the marketing efforts of the company add the highest value to its business.


  • Identifying and accessing potential customers.
  • Brainstorming and developing ideas for creative advertising and marketing campaigns for products or services on a variety of media (social, print etc.)
  • Liaise with stakeholders and vendors to promote success of activities and enhance the company's presence
  • See all ventures through to completion and evaluate their success using various metrics
  • Prepare content for the publication of marketing material and oversee distribution
  • Conduct market research to identify opportunities for promotion and growth
  • Provide market feedback and monitoring market trends to ensure consistency in customer satisfaction
  • Collaborate with Business Development in preparing budgets and monitoring expenses
  • Organizing and attending marketing activities or events to raise brand awareness
  • Engage in sales related and marketing administrative projects that include running marketing and sales reports, conducting marketing research and other related assignments
  • Collaborate with Business Development and other professionals to execute plans on brand awareness and marketing


  • Proven experience as marketing officer or similar role with 3-5 years marketing experience
  • Solid knowledge of marketing techniques and principles
  • Good understanding of market research techniques, statistical and data analysis methods
  • He or she must have great enthusiasm for all things marketing and great knowledge of relevant techniques and principles.
  • Excellent knowledge of marketing software (e.g. CRM) is an added advantage
  • Thorough understanding of social media and web analytics
  • Excellent organizational and multi-tasking skills
  • Outstanding communication and interpersonal abilities
  • Creativity and commercial awareness
  • A team player with a customer-oriented approach
  • B.Sc/BA in Marketing, Business administration or relevant field will be an advantage.

Location: Lagos

Closing Date
5th February, 2017.

Method of Application
Interested and qualified candidates should send their resume and a cover letter to:


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