Senior Brand Manager at Kimberly-Clark

Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people - nearly a quarter of the world's population - trust K-C brands and the solutions they provide to enhance their health, hygiene, and well-being.

Job Title: Senior Brand Manager

  • Our vision is to lead the world in the essentials for a better life and you will help us get there through brand experiences that leave a lasting impact.    
  • As a Senior Brand Manager in Lagos, Nigeria you will develop brands such as Huggies and Kleenex in an emerging market. 
  • You will lead in managing & sustaining a profitable category/brand portfolio - join us and be part of something essential ! In return you will be offered a competitive benefits package and professional career development plan.
  • Provides input into the brand strategy review (situational analysis).
  • Responsible for developing annual brand operating and channel plans with aligned category, brand, consumer and customer priorities and objectives.
Responsible for managing:
  • Integrated Marketing Plan (IMP) & resulting commercial programmes 
  • New product introduction (NPI)
  • You will develop appropriate consumer & shopper insight  and ensures insights, channel & POP opportunities are incorporated into all strategies and plans.
  • You will manage the research process where appropriate. 
  • You will delivers agreed brand, channel targets and profitability.
  • You will be responsible for gathering and analysing competitor information and developing activities to counteract anticipated competitor plans. 
  • You will track, analyse and evaluate all brand and trade initiatives to ensure business results are achieved and brand equity is maintained.
  • Develop & updates generic planograms and looks of success aligned to brand strategy.
  • Ensures communication to all relevant stakeholders during projects.
  • Manages day to day interactions with agencies and assists with evaluation.
  • Ensures that all business management standards, processes and procedures are applied and adhered to in all activities.
  • Effective management of A&P budget.
  • SBM’s guide and develop skills base of ABM’s and BM’s where appropriate.
  • You will be educated to degree level or equivalent
  • You will have demonstrable job experience, which should include excellent understanding of or experience in Marketing and Sales, Finance & Category management.
  • You will be able to demonstrate a track record of delivering business results.
Location: Lagos

Closing Date
Not Specified



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