Creatrix Empire is a Strategic Digital agency based in Nigeria and UK. We have a diverse and creative team of experts in Digital Marketing, Web Design, Web Development, Mobile Applications, Photography, Branding, Video Production, and Music Production. We pride ourselves in our ability to satisfy the various needs of our clients.

Job Position: Digital Marketing Manager

Job Location: Ikeja, Lagos

Job Responsibilities 

  1. Along with the design and functionality of the company’s websites, he/she shall be responsible for all website content and for creating and implementing the content strategy to ensure online objectives are met.
  2. Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
  3. Research products, services and current strategies to identify new opportunities
  4. Responsible for ensuring that the website is easily found by the target audience through SEO and/or SEM
  5. Analyze web traffic metrics and suggest solutions to boost web presence
  6. Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
  7. Build strong client’s relationships through social media interaction
  8. Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
  9. Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
  10. Identify advertising needs
  11. Establish best practices in digital marketing
  12. Stay up-to-date with digital technologies developments
  13. Responsible for managing the online presence and brand of a company using social networking tools such as Facebook, Twitter, LinkedIn and Google+
  14. Produce any associated offline campaign materials.
  15. Deliver campaign activity presentations and regular results presentations to key stakeholders
  16. Ensure each campaign has clear metrics as agreed with the key stakeholders and ensure that campaigns achieve an appropriate return on investment in line with business objectives
  17. Deliver regular optimization and monthly reporting of results against metrics, including the use of web analysis tools such as Google Analytics, email data reports, KPI report evaluations, etc.
  18. Carry out post campaign analysis to report KPIs and distribute learning for future campaigns.
  19. Complete competitor benchmarking for promotional activity and report regularly to key stakeholders.
  20. Coordinate campaign activity with marketing team including website updates, social media activity and PPC activity to deliver campaign objectives and lead generative activity.
  21. Develop CRM strategies for each campaign and coordinate CRM activity including communication emails, and lead management with the inside sales team.
  22. Build, performance manage and develop the Social Media Managers and PPC Specialist, focusing on continually improving the standard and impact of output and activity while setting clear objectives, measure outcomes and giving clear and regular feedback on progress.

Job Requirements

  1. Interested candidates should possess a Bachelor’s Degree in relevant fields with 3 – 5 years work experience.
  2. Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
  3. Advanced understanding of WordPress, SEO tactics, Hootsuite.
  4. Strong analytical skills and data driven thinking.
  5. Proven experience of delivering successful integrated digital marketing campaigns from concept to execution.
  6. Up-to-date with the latest trends and best practices in online marketing and measurement
  7. Sound knowledge of Mailchimp/email marketing
  8. The ability to work under pressure and to tight deadlines, juggling multiple projects
  9. Flexibility and adaptability, with experience in fast-paced environments
  10. Demonstrable experience leading and managing SEO, social media and digital marketing campaigns
  11. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  12. Strong management skills, excellent oral and written communication skills.
  13. Experience delivering digital campaigns for mainstream products and services Proficient with Adobe Photoshop, Illustrator, InDesign, Framemaker, DreamWeaver, HTML, HTML 5, CSS
  14. The ability to take high-level initiative is a MUST

N80,000 – N120,000 monthly.

Application Deadline
20th February, 2023.

How to Apply
Interested and qualified candidates should forward their CV and Cover Letter to: creatrixempiretalents@gmail.com using the Job Title as the subject of the email.

Tagged as: Graduate, Social Media