Zetabrent Education is a fully registered and experienced education consultancy agency. We were established to meet the needs of parents, students and institutions for professional and independent education, recruitment and University/College placement services from across the globe. At Zetabrent, We offer free consulting services to prospective study abroad candidates who are not sure about where to go and how to go about it.
We provide guidelines and help shaping your experience from preparatory to decision making leading to your gaining admission up to your travel and accommodation including scholarship opportunities.
Job Position: Digital Marketing Officer
- If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
- You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
- Digital marketing manager will work with the marketing team, supporting teams and vendors to launch campaigns on time and on budget.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- BS/MS Degree in Marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Ad words campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurements
18th September, 2021.
How to apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email